Advisory & Consulting
Sustainability Advising for Jam3 x Allbirds adidas FUTURECRAFT.FOOTPRINT
FUTURECRAFT.FOOTPRINT is an Allbirds adidas collaboration that designed the first performance running shoe created under 3kg CO2e per pair. I provided research and advising to the agency senior strategist and designer for content creation and launch of the campaign.
FUTURECRAFT.FOOTPRINT is an Allbirds adidas collaboration that designed the first performance running shoe created under 3kg CO2e per pair. I provided research and advising to the agency senior strategist and designer for content creation and launch of the campaign.
Sustainability Research and Advising for The Fabricant
I worked with the co-founders in understanding how sustainability is viewed and can be incorporated as a value through employee interviews and additional research.
Incorporating sustainability was two-fold: 1) Deepening undertsanding of environmental impact of NFTs 2) Creating sustainability case studies to prove positive environemental impact of digital fashion.
In addition, I worked on general strategy for integrating diversity + inclusion as part of the company’s culture.
I worked with the co-founders in understanding how sustainability is viewed and can be incorporated as a value through employee interviews and additional research.
Incorporating sustainability was two-fold: 1) Deepening undertsanding of environmental impact of NFTs 2) Creating sustainability case studies to prove positive environemental impact of digital fashion.
In addition, I worked on general strategy for integrating diversity + inclusion as part of the company’s culture.