Advisory & Consulting

Sustainability Advising for Jam3 x Allbirds adidas FUTURECRAFT.FOOTPRINT  

FUTURECRAFT.FOOTPRINT is an Allbirds adidas collaboration that designed the first performance running shoe created under 3kg CO2e per pair. I provided research and advising to the agency senior strategist and designer for content creation and launch of the campaign.
Sustainability Research and Advising for The Fabricant

I worked with the co-founders in understanding how sustainability is viewed and can be incorporated as a value through employee interviews and additional research.
Incorporating sustainability was two-fold: 1) Deepening undertsanding of environmental impact of NFTs 2) Creating sustainability case studies to prove positive environemental impact of digital fashion.

In addition, I worked on general strategy for integrating diversity + inclusion as part of the company’s culture.